Brands Who Stan: How Entertainment Companies Started Tweeting in the First Person


Brands Who Stan: How Entertainment Companies Started Tweeting in the First Person
In 2019, it is not uncommon to see major accounts — like Netflix, MTV, and HBO — posting to social media in a casual tone. But when did they decide to use "I"? And why is it so effective?

January 16, 2019 at 06:45PM
Continue: http://bit.ly/2Cst3Wj

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